Yasir’s career spans over two decades of leadership across diverse sectors around the United Kingdom including technology, business development, public relations, and organizational transformation. He has a proven record of guiding cross functional teams, driving operational efficiency, and aligning efforts with business goals. Known for identifying growth opportunities, building strong partnerships, and enhancing brand visibility, Yasir combines market insight with a tech savvy approach. His work in training and transformation has fostered innovation, cultural change, and agility, ensuring organizations are equipped to succeed in a rapidly evolving landscape.