
Choudhry Shahid Iqbal
CEO & President
With over 30 years of experience in business processes, IT solutions, innovation, and leadership, Shahid Iqbal guides Sparkle Genius with a rare mix of technical expertise and strategic vision. His career spans roles as a programmer, agile coach, and product manager, as well as leading large-scale enterprise transformations. Certified as an Enterprise, Team, and Scrum Coach, Shahid has helped organizations adopt Agile at scale, streamline delivery, and integrate complex systems. Known for turning big ideas into sustainable solutions, he’s passionate about building teams that thrive in dynamic environments and delivering products that drive real results.

Rohina Shahid
SVP of HR
Rohina has overseen the growth of our increasingly diverse team globally, ensuring our people strategy scales alongside our business. With expertise in workforce planning, succession management, and organizational effectiveness, she drives initiatives that optimize talent, strengthen leadership pipelines, and enhance employee engagement. Her approach integrates performance enablement, change management, and cross cultural collaboration to create a unified and high performing organization. Passionate about aligning HR strategy with long term business objectives, Rohina ensures our teams have the structure, resources, and support to succeed on a global stage.

Yasir Iqbal
Chief Operating Officer
Yasir’s career spans over two decades of leadership across diverse sectors around the United Kingdom including technology, business development, public relations, and organizational transformation. He has a proven record of guiding cross functional teams, driving operational efficiency, and aligning efforts with business goals. Known for identifying growth opportunities, building strong partnerships, and enhancing brand visibility, Yasir combines market insight with a tech savvy approach. His work in training and transformation has fostered innovation, cultural change, and agility, ensuring organizations are equipped to succeed in a rapidly evolving landscape.

Mansoor Wali
Director (Finance and Recruitment)
Drawing on more than a decade of experience in finance, accounting, recruiting, operations, accounts, and vendor management, Mansoor brings both expertise and steady leadership to Sparkle Genius. Beginning his career in the banking sector, he developed a strong foundation in financial management before expanding into talent acquisition and operational oversight. Since joining Sparkle Genius, he has played a key role in aligning financial strategy with recruitment goals, ensuring both fiscal strength and high performing teams.

Asma Wali
Department Head (MIS)
Asma leads the MIS department with a focus on managing high performing technical teams and delivering enterprise level solutions. She has played a key role in both internal and client facing projects, ensuring systems run efficiently and align with organizational goals. Her leadership blends technical expertise with strategic oversight, enabling her team to provide reliable, data driven insights that support decision making across the company.

Faiza Zaman
Business Development Manager
Faiza combines her background in wellness programs and social work with a strong track record in business development to create meaningful, results driven partnerships. Known for spotting growth opportunities and building strategic alliances, she has helped expand markets and strengthen client relationships across the UK. Her mix of interpersonal skill, market insight, and innovative thinking continues to drive sustainable growth for Sparkle Genius.

Tariq Iqbal
Regional Head Middle East
Tariq brings decades of leadership experience with a strong foundation in telecommunications, engineering, and business development. His career has spanned global markets, working with industries and government entities to deliver transformative solutions. Fluent in four languages, he is known for building lasting client relationships and navigating complex cultural and business landscapes. His expertise in telecommunications and understanding of evolving industries allow him to address challenges with insight and precision.